Helping front office teams grow better

Here you’ll find an archive of Nathanael’s weekly email. In it, he features an essay and curated reading on technology + marketing + simplicity.

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Guilty Pleasure Admission: Real Simple

I responded to the Portsmouth Freecycle ad "free Real Simple mags." A few days later, I picked up 10 issues from the front of someone's garage. Great story about reusing and community, right? No, its a story of lies and deceit. I was not picking up the magazines for "my wife." I wanted them for myself.

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Clock

Concision: Put Yourself on the Clock

I spent yesterday evening at a "Speed Venturing" event. Entrepreneurs got 12 minutes to pitch their business to potential investors. Most chaffed at the time constraint, especially when the 'winners' had to summarize their business in 1 minute. Hearing their stories during the un-timed networking, I could tell why: most were technologists and engineers that had really cool concepts. They innovated around some really hard constraints and the results were worth talking about. Most could talk for a half hour without even getting started.

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technology limits

The Limits of Technology

Technology is a Poor Substitute for Everything

My original one-line review of Neil Postman's book Technopoly was: If you have a computer or a phone, or have ever used one, read this book.

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Telling Stories

Communication starts with telling good stories. Stories start with characters.

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How Businesses Should Use Social Networks

I read this Wall Street Journal article per the recommendation of @actonmba. The author chronicles the strategies small businesses use in social networking: from paying consultants to do it for you--to getting training--to doing it on your own. As a consultant working on these projects, I like the article's conclusion: use social networking in a way that works for your needs.

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Long Absence: Explained

In the few weeks (months) since I posted last, a few things have happened. Possibly these events will excuse my lack of profundity requiring blogging.

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Nathanael's Reading

More than a hundred and fifty  people read the weekly email “Nathanael’s Reading,” which he’s sent every Friday since 2016. Nathanael includes original thoughts and curated reading on technology + marketing + simplicity. Subscribe by entering your email here