Today in class I struggled with a pretty important question. The protagonist in our case was a creative technologist--she thought up and developed products. The case was about how she should turn a product into a business. I argued that she shouldn't. Instead of getting involved in production and sales deals, she should sell her idea and go back to what she loved doing. If her purpose wasn't in business, why bother starting one?

This question bothered me, because I'm more like her and less like the entrepreneur archetype.

This afternoon I realized why. This is a quote from The Soul of a Business:

Creating your own business, making it a success, and walking down the street with your pockets filled with the money from your megabuyout are bound to be satisfying. But not for long. No matter how much money you have or how much free time, the question nags, 'What's next? How do I find meaning in the rest of my life?'

And that's my problem with a blind drive to starting and building successful companies. Without a deeper purpose, its meaningless.